At Peterson|Probst, we specialize in developing measurable solutions to marketing challenges. One part branding advocates and one part spreadsheet junkies, we offer:
Peterson|Probst. More of what works.
Some of our favorite work for some of our favorite people.
We've worked with the number-one name in RVing for many years, handling their print and online advertising, direct marketing, POP, fulfillment and a variety of other responsibilities.
Our work with American Honda has encompassed development work for the Honda Riders Club, motorcycle press introductions, editorial liason and fleet manager for ATV and SUV products, and much more.
CHS, America's leading cooperative, has relied on us for both research and creative execution. These ads speak to truckers by referencing Cenex's history of meeting the demanding needs of farmers.
When this brake pad manufacturer expanded into calipers and rotors, they relied on us for everything from packaging to print and banner ad creative.
This San Diego-based hospital network regularly turns to Peterson|Probst to create major recruitment campaigns. Typically, that includes research, positioning and creative development.
Our work for this century-old company serving the hospitality industry includes brand development, marketing materials and a series of entertaining product videos.
To help drive tourism and travel, we've developed programs for the State of Minnesota including the first-ever Minnesota Dream 18 Golf Holes and a video series promoting the state's scenic byways by motorcycle.
Some other stuff we've done.
Tripled membership for the Honda Riders Club of America.
Recognized with Honda's Premier Partner award.
Introduced Purina Veterinary Diets into more than 13,000 veterinary clinics that previously carried only competitive products.
Launched a multi-million dollar rewards program for Pfizer Animal Health.
Increased inquiries and sales for Veterinary Pet Insurance by more than 2,000%.
Helped sell 11 million dollars’ worth of RVs with a single mailing.
Launched GM's first certified pre-owned vehicle program.
Helped $27 billion bank establish beachhead in the Twin Cities.
Repositioned $650 million financial planning firm.
Increased conversion to in-formulary prescriptions by more than 10% for UnitedHealth Group.
Spearheaded successful medical device launch for St. Jude Medical, including sales training materials, sales tool kit, digital and print campaign and trade show presence.
Revitalized sales for mature medical device with a successful trade show strategy targeting cardiac surgeons for St. Jude Medical.
Helped develop Delta’s Sky Miles program, including membership structure, supporting collateral, travel partners and more.
Launched the Asiana Airlines frequent flyer program in three languages — in less than three months.
Generated 50%+ response rates from expecting families for Target’s Lullaby Club.
Opened the door to thousands of industrial accounts for Red Wing Shoes.
Of course, we have much more experience in other industries and categories than we can list here. To learn more, please contact Amy Geiger.